Media Relations

The media plays an influential role in shaping opinions, but journalists can only make judgements based on information passed on to them. Often, they are assailed by a handful of vocal activists who represent a minority voice, but their passion ensures that coverage will reflect their views.

Our public relations activities ensure balance is injected into the debate and that the merits of a project are presented. Building and maintaining a relationship with the media from an early stage is a key element of this process. And, of course, the media is also a vehicle for reaching a wider audience when the time is right to announce new developments.

Training is also a key element of our media package, ensuring that developers know how to use the media to get their message across and to ensure that press inquiries are used as an opportunity to promote a project's benefits.

Our media training courses aim to provide participants with the confidence and skill to handle detailed questioning, as well as to promote their development.